So real quick before you did that
and your origin story like how did you get into is that he made an
age joke the last time we were I'm gonna I'm gonna use that kooka
hey everyone out there out there in YouTube land and our Facebook page
Metro Detroit off Market Real Estate Group welcome to another episode of Real Estate Talk with yours truly Randy Stedwell glad to have everyone here so with all due respect I am bringing out another person that I've had on before just because it is so so good
information that I think we need to have him back Ronald Walker awesome guy and I I really
really love having people on repetitively because we can get the if
you want the origin story go back in the old videos all right we'll we'll do that and then now let's talk about some newer
stuff and let's get some of that going so today as you can see from the topic
it's how to make 17K in 42 days honestly Ronald's gonna talk about
that and I'm gonna be taking notes myself I'm gonna tell you that right now so while we bring honorado right here
and say welcome big welcome to Ronald Walker how you doing today
I'm doing great bro how you doing Randy doing awesome doing awesome so I'm
really glad and I'm happy that you actually agreed to come back on here with us
you know I've been following you for a while as well I you know ever since the last time we've met and honestly
you've been doing really good stuff you have a YouTube channel as well by the way his YouTube channel is a link in the
description so if you want to go follow him please do all his links are in the description and you know so tell me a
little bit about the process on it let's do we could do a for the people who haven't seen your origin story let's do
it quick two three minute backstory that that's all I really want to spend on yeah yeah
100 yeah yeah so I got started in real estate back in 2012 December 2012.
I bought my first real estate course for two thousand dollars the day
before Christmas I watched a webinar and it was counting down and I thought I was gonna lose it and so
I bought a two thousand dollar course it took me three months I did my first deal at that time I was working full
time at JPMorgan Chase and did my first deal I made three thousand dollars on that first deal
after putting more into marketing over the next what was that
seven months or so I just start wholesaling I started learning the game what that looked like Making
Connections doing marketing running around doing bandit signs doing a lot of direct mail and I was able to quit my
job that November November 15th okay and since then I went full time I went full time specifically focusing on
subject two owner finance wraps and the next 18 months acquiring my
very first portfolio we we acquired 127 homes over that next 18 months I then
sold out of that one of my partners at the time and
went off on my own mid 2015 I believe and just wholesale flips owner
financing and then I moved up to Grand Rapids when I moved here guys it was crazy you know I I had this whole
team I was all boots on the ground the entire acquisition team at a disco team transaction coordinators everything
and moved to Grand Rapids thought I was going to be able to do it remotely and my entire team completely fell apart oh
wow I didn't know what to do and luckily at that point I started
just considering doing virtual virtual wholesaling I started looking at that I fell into a couple courses I bought a
couple courses on it and took my entire business built it up from the
ground up and it went virtual like no joke like three weeks before covet happened and
the whole business was virtual at that point like literally I just launched going virtual I thought I was going to
take a break Cove it happened and my business exploded and within that
next little bit we bought 66 homes over that period going virtual
built up another owner finance portfolio and then I sold out of that August of 21 actually I sold that
portfolio and and then going through there and a buddy of mine said dude you've been helping a lot of people out
with this real estate thing so you need to you need to start doing the content game and I put a lot of time into it
and I launched that in October of this last year and it's been phenomenal man it's been awesome that's awesome now you
you just like starting things and then selling them let's start over and I say Let's Build It Up sell it and start over
like man you you really like to get that brutal so so I like to tell people I've
you know one of my one of my big flaws through investing has been that I've
always been seduced by cash by quick cash okay so anything that I can do to
put cash in my pocket quickly has always been the thing I've gone to like
first even when I was doing subject 200 financing one of the things I learned early on is yeah I built this huge
portfolio with these guys and and they were my mentors right that when I went full time like I learned the legal
side I learned the entire transaction side I learned how to structure deals from probably one of the smartest guys in the
seller finance space okay and but what I realized is there wasn't a
lot of money up front with seller finance deals because I wasn't assigning animal we were keeping them all ourselves yeah and we were we were
partnering with other wholesalers which was awesome and we were building cash flow but all that cash flow we were
using we were using to acquire more deals and then we were giving The Upfront profits to the wholesalers yeah
for their fees and and all of that and so literally that first year and a half I had no money and and that really
that really just punched me in the face and I was like dude I want cash so I
sold that out got some cash started wholesaling like crazy then I got back
into subject who built another portfolio and I was like dude the Market gonna crash like I
don't want to get stuck with all this so then I sold I sold those notes and I sold that portfolio and so
and so I like to tell people I get seduced by cash but you know it just depends on what
your risk tolerance is what you want with the direction you want to go and if you want the cash flow to cover your
bills and you want to be a property manager managing them or if you want to be doing deals and I've always leaned
towards the doing deals route oh 100 you know I that's one thing I love about
wholesalers there's always a new deal to be made you know it is Quick Cash and sometimes I wish
I could you know what I gotta you know after every five I gotta take one down you know things like that so I'm gonna
get there there you go I'm gonna get there well let's get you there here bro yeah most definitely so but yeah so you
know to me the this whole idea about quick cash and that's what this that's
what attracts new wholesalers and newbies to this business is the Quick
Cash yeah now as these new wholesalers they got to realize there's a lot to do
with it and if you want to scale it don't go spend that quick cash that you just got correct you know take maybe a
little bit ten percent go buy a nice dinner you know for 200 whatever buy your wife something real quick for a
couple hundred bucks and I'll put all the rest of the money back into the business so so I actually you know I agree with you on one sense but on
another sense for your first deal or for your second deal I actually recommend people enjoy
that and Splurge a little bit yes yeah I'll tell you I'll tell you why Randy is when you get that first deal and and you
you launch your business right which we're going to talk about here in a second right launching and being able to
go out and do that first deal inside the deal in a very short period of time which we're going to talk about here in
a second but the reason why splurging is important yeah it is you want to get excited and
if there's anything that causes you to be successful it's your ability to engage your emotions in this business
and if you've never made 20 grand in a month and you've been living paycheck to
paycheck then what happens is there's a lot of restriction it's almost like
you're having a hard time breathing and then it's like you come out of the water and you're able to take this big gasp of
breath and it kind of it fills you up so because a lot of us were sacrificing a
lot of the things we want yes because we can't have it and so that first deal
let's say you go out and you do your first deal and and let's say it is a big deal right some people do small deals
like I did my first deal was three grand so I didn't have any extra money to spend but there's guys their first deal 17
grand another guy a buddy of mine he just did a 52
000 deal I think it was what you can do with that kind of money is it's a Year's worth of money but a
lot of time there's a lot of back sacrifices that we've done so go out in sports take 25
000 and just like level out your life so you feel good 100 now that feeling will
stay with you forever I don't want to give you that motivation to go out and do that next deal so on
those first deals pay yourself 50 to 70 percent of that and then peel off 30 or
25 of it to reinvest in your business yeah don't quit your job yet right don't
oh hell no right don't make it we're doing deals is your soul survival let it be that extra
income so you can build it up and and we're going to talk about getting to your first Mountaintop and and what
those Milestones look like in this I want I really want to dig into that yeah that's what you want to do on that first
deal as you're launching into being a wholesaler is get that first deal prove this concept
and celebrate because there will be nothing like getting your first deal and proving that wow this isn't a scam you we can
actually yeah and you know what I I actually kind I actually agree with you because the thing is is that you come
up with that excitement and you want to continue that excitement but if all your money goes back into your business
where's that excitement going right no so no I I 100 agree with you on that but
I I still got to stress the fact that people putting money back into the business because marketing costs money
yeah if your first deal you only get a thousand dollars don't go splurging on
it like like we're just talking about take that money just put it in marketing you can take about a hundred dollars and
splurge on a nice dinner or something yep but for the most part it all depends
on how much what your first deal my first deal I had thirteen hundred dollars
yeah was not much but to me it was a proof of concept and it worked and it was
thirteen hundred dollars was my portion we actually had that split three
ways so you know it wasn't a huge deal by any
means but it was it was perfect for me so that's dude and that part of the concept is just so powerful because it
proves to you that this process one can be done two can be done by you yes and
three oh dang it wasn't that hard let me just redo it exactly yeah and then once
you get those first three or four deals you're like oh man I can really do this and I also want to give to you guys I
want to give the the formula to quit your job you know that that formula of getting that spot where you have the ability to
quit your job it's so powerful and a lot of people don't really know what that means right like what is what
is that how do I get there it seems like this esoteric ethereal number
and there's actually a very simple formula that people can put in front of themselves so they can look at it and
realize you know this is attainable and so we can we can get into that too most definitely and that's the thing
like everyone's different everyone's number is a little bit different on that so like for me I actually like my
my day job so my number is going to be way higher because I actually like my
job yes you know so everyone's different on what they need to do now
with that being said let's get a little bit into it on how to make 17K
and 42 days now how did you come up with this first off 17K is the national
average for a deal at least from people that I talk to right people on
Supreme national average some people say 18 some people say 25 so you know different things some people say 10 some
people say 15 you know but yeah 17 000 is
and Dallas Texas mine was 18 000 was my average wholesale deal here in Grand Rapids my average is is
a little bit lower at some of the 12 to 13 000 range right between okay on the average but everyone does big deals right
thirty thousand seventy thousand dollar deals or smaller deals I'm still waiting
for those my average is five years so there you go then we'll have one of those pops soon bro you'll you'll make
that so so what you want to do is you want to really launch your business and then launching your business to get your
deal you need to focus on really three things okay okay number one is you
need to know how to do a deal you need the knowledge yes okay and and realizing that it's actually
very simple you know you you go on YouTube and you realize that people on YouTube need to make content for people
to follow them and so they come up with innovative ways of of constructing things and so you'll see like 17 staffs or
22 steps to do a wholesale deal or it's actually not that complicated right people are just looking for innovative
ways it's actually one of the most simple things you can do so one you need to understand those mechanics that first
you need to find a path to get a seller on the phone you need to Market
to them okay which we're going to get into some strategies here in a second two you need to be able to get them to
sign a piece of paper that says you can buy their property three you need to take that piece of paper and send it to
a title company and when you send it to a title company they're going to open up escrow which means that now this
property is at title and they're making sure that it can transfer ownership then
number four is you need to find a buyer number five you need to sign a piece of paper that assigns your rights to that
original contract to your buyer then you need to send number seven you need to
send that paperwork to the same title company and then you need to schedule closing and you'll get a check you don't
even have to show up to closing and so when you understand those steps in the wholesale deal Randy
um you realize that's really really simple but then you realize man this is actually the hardest simple thing I will
probably ever do in my life because I'll beat my head up against the wall trying to find deals and that's that's the
secret sauce when you're launching and so number one you need knowledge number two is you need a network you need the
support system around you you need mentors you need their cash buyers you need Realtors you need title
companies you need attorneys you need certain contractors you need people who
can inspect the property for you you need a lot of these different people and these different people fall into your
network okay yeah and the stronger your network the better you're going to do right your
network might include property providers like Realtors or people other
wholesalers that you might JV with to help them find and connect them to a buyer all of these people are part of
your network and the strength of your network think of it as like one of the core
pillars to the business that the the higher quality that you have the more
money you make because you know the right person who can get a deal done at a ten thousand dollar higher price point
than what you can do where you can make an additional ten thousand dollars by having the right guy in your network
and really partner and that's actually another one of the huge benefits of
connecting with someone who's been in the business five six seven years and learning from them is they have those
connections right and so if you're doing a deal like my first deal Randy I made three grand if I would have had
that deal today it would have been a 35 000 deal right but it was because I was
holding to the formula of just 70 cents minus repair and my repair budget was
extra high and then the buyer knew that I was new so he just hit me right at that number yeah later found out he
could have paid a whole lot more right and so by partnering with somebody and
or you know paying after you do your first deal or when you're going if you have the money paying a little bit for
mentorship you will make that money back and more because of the strength of your network and then number three is you
have to be able to have leads coming and you have to be looking at distressed
properties and if you're not if you don't have leads you don't have a business a lot of people yes you you
know people go through Rich Dad Poor Dad they go through try again learning and they go through all this stuff and that learning can cost a hundred to a hundred
and fifty thousand dollars to get real estate and financial education people go through that and they get the
first two things they get knowledge and they get the network of people around them and they never ever ever have leads
coming in that they're looking at and so the third thing that you need in order to win is leads when you're coming in
so as you're launching your business know what you're doing know the direction and have the knowledge to complete the
transaction two we have to start building the network around you and three have an income source of leads
that come into your business and we can talk a little bit more about those leads to launch your business next most
definitely really quick though anybody who's watching out there if you're watching on YouTube you're watching on
the Facebook group post your questions in the comments we want to hear them we'll answer them as we go along I will
post them up on the screen we'll answer them as we go don't be shy put them in
there and we'll answer right you know we'll try to fit them in what we're talking about so by all means I at least want to
let everybody know you know this is an open discussion as much as possible I you know we're only going to be here an
hour today we normally a little bit go a little bit longer but we're going to try to keep it to an hour so
but with all that being said I completely agree with you because I've actually gone through that with my
business where the networking I've networked so much with different people that's networking is how I met you
honestly I and I I that's how I met a lot of my buyers and I'm seeing where
they're buying what they're what they're buying at and you know that's where I can actually
JV with other people and say hey no you got this locked up too high this needs to be here you're not going to be
able to sell it right now you know and if you want a JV with me by all means my number's right here
below I you know and you can actually contact me well jv on any deal that you
have in the Tri-County area for the Metro Detroit now with that being said I'm going through that if you don't
if I don't have leads coming in I don't have that's it like if I'm just relying on JV deals and I don't have many jvitos
coming in my business has gone down so I've ramped up my cold calling
wait I gotta create leads somehow you know so things like that let you get
back to what we were talking about oh absolutely so basically what that looks like when you dive into getting leads is
I recommend that everybody Outline Three lead sources for
themselves and think of it as three funnels you know we we get caught up in this idea that funnels are web pages
right from click funnels yep but funnels are actually just the path in which you're going to find a customer in
our case a seller and so if you think of it in terms of every strategy works okay
some strategies cost more money like TV ads they cost more money right you guys spend like eight grand or 10 grand
just to get started with TV ads Direct Mail costs a little bit of money that's how I got started right you
got to spend seven eight two thousand dollars a week a month sometimes right
and that's cold calling you can pay skip tracing and you can call those people over and over again
texting is even cheaper but think of it this way and it's it's almost always the case is the
cheaper the lead Source or the cheaper the cost the lower quality lead now
that's not the case with lists but it is the case with channels
and so you have both outbound and inbound marketing channels and the
cheaper way to do it is to have some outbound marketing channels where you're doing the cold calling where you're
doing the texting where you're driving to that person's house and knocking on the door right those are all outbound
channels in order to find a deal and the cool thing with outbound channels
is they're very hard to do and technique someone that has grit and has
courage and it's you can learn for low cost and you can really play the game on
hard mode and even though again it's on hard mode so you're gonna die a lot or
you're gonna fail a lot right but there's very little Financial cost to
you and that low Financial cost allows you to get the Reps in if you can
survive the gauntlet that you're going to go through now when you switch over to incoming
leads your quality of lead goes up drastically and you have people who actually want
to talk to you that's that's the difference is people are coming to you saying I would like to sell my house
yeah versus you calling someone saying would you like to sell your house and yeah I don't know the difference there
it's pretty drastic and so that's that's how you kind of want to distinguish and so I like saying
hey pick three channels right what is that going to be is that going to be jving with other wholesalers is that
going to be cold calling and is that going to be texting right yeah is that going to be jving with other with Realtors J being with wholesalers and
direct mail is that going to be pay-per-click Bing and direct mail right whatever
that's going to be find three of them that you can focus on because in the
realm of marketing you do want an element where you're omnipresent where you're you're your
reach is greater it seems greater than you might actually be right you're
casting this wide net and you want that and so picking three but if you go more than that then
you really bog yourself down and you can't really build that out and when you pick three then you want to narrow it
down to one one build the one out and then build the second one out and then build the third one out and see how it
develops over time you begin to have that road map because Milestone number one
so do your first deal Milestone number two is to put six figures or a Year's worth
of income in the back once you have a Year's worth of income in the bank
from your normal job now you have options and you get to that top of that first Mountaintop and you get to decide
what you want to do next do you want to quit your job yeah you want to start flipping do you want to do Buy and Hold
what is that next thing you now are at that mountain peak where you can choose the direction you want to go but you
want to choose those three funnels first and you want to decide okay which one am I going to go into to get that first
deal 100 no I completely agree with that
I chose cold calling myself so because that is
that is what I started off with I actually I started off with mailing
and I started off with mailers it was really expensive and I wasn't getting much out of it it wasn't as quick okay
and what I found out about mailers is you gotta continuously mail to them in
order for it to keep working and so I switched it up to cold calling because
it's a quicker response it's a quicker you know either yes or no you know so or
follow-ups so things like that and and I want you to think about this right so when you think about the money that you
need to quit your job right which we talked about yep because a lot of times when we do a deal
it feels like that deal disappears and then now we gotta do another deal right and it feels like this never-ending
cycle with no actual goal but when you play like video games
they have all these mechanisms built in to make you feel like you're succeeding along the way right that's right these
points they're unlocking things there's all kinds of cool stuff right that's why guys get involved in them is to have
Adventure they're making progress and they're unlocking cool stuff along the way right they're gamifying a heck of
video game your entire experience and so you want to do that with wholesaling as well one of the ways to do that is take
your entire money you need in order to quit your job okay so let's just say it's 75 000 okay yeah I need 75 grand to
quit my job then what you're going to do is you're going to divide that number 75 by an average deal size so let's say
your average deal is eight grand okay we'll just go with a lower number your average deal is eight grand that means
you need 9.3 deals in order to quit your job okay well now
if you know that it's like okay I need to do nine deals this year yeah
that's what that's what that looks like in order to put that money in the bank and so if you can think that way
that will allow you to be able to move forward in your career and
no dude this is what it looks like for me to get freedom and you quantify that
freedom number and then you back into it you say okay well if I need nine deals to quit my job
and that's an average right imagine if you do a five thousand dollar deal I just talked to a wholesaler today
we're talking and his first deal he did like twenty seven thousand right over here holy and so and he's only I think
he's only done one he might have just done a second deal but he's like yeah my goal is to make 50
Grand by June and I'm doing XYZ I was like cool what about by the end of the year he's like I'm trying to figure out
how they can make this consistent to do 250. and I was like that's exactly what you're looking like what do you think in
the average deal size she's like well this one I did 27. it's like well let's pull that back a little bit it's not going to be normal let's pull that back
to like 15. he's like okay I like that and that's what you want to do you
want to figure out what that average is well how much money divide it and figure out your deals now you have your next 12
month plan right right I need to do nine deals in 12 months okay if I do this now
what is that daily activity look like to do a deal a month yep once you can
figure that out which I'll give you a hint you want to generate about 40 leads 40 to 50 leads per deal if you can
generate those leads to be able to do those deals well now figure out what
that takes and now you know the activity you need in order to do the deal so to
come back to the original Point how do we make 17 000 in the next 42 days right
this is this is what it looks like generate 50 leads in the next two weeks and you
generate 50 leads by doing a couple things one you can drive for dollars drive around and get 200 driving for
dollars leads okay 2700 leads then I want you to skip trace and I want you to
call every phone number off of every one of those leads and I want you to send a handwritten direct mail piece to all of
them okay then next week I want you to send a second direct mail piece to all of them
and call all of them again yep on top of that reach out to your
local city ask them for either a water shutoff list or code violation list and
do the same thing with them okay whichever area you're focused on and start hitting that list over and
over and over again and if you want to do another additional thing drive out to those lists those properties of those
list knock on the door or knock on the neighbor's door and ask them if they know anything about the house and now
what you're doing is you're starting to talk to more people and by talking to those people you're essentially speaking
out into the world saying what you want and eventually that will come back
yeah 100 you know the more people you talk to the more leads you're gonna get
the better leads they're gonna be I will hopefully the better leads this is what I've noticed though is is the
numbers that you're saying I think they have to have some sort of
distress okay so for instance the code violations the tax liens whatever
they have to be a good distress at that moment okay and with so I just want to
add add to that so yeah so if I if I might if I might touch onto that so yeah by reaching out what you're looking for
initially when you're reaching out to people is you're reaching out and you're looking for someone to raise their hand and say
hey I'm open to selling yep okay out of 40 to 50 people who raise their
hand and say I'm open to selling yeah only about four to seven of them are actually going
to be distressed yeah okay so so what you're doing is you're reaching out for
about 50. you're trying to get 50 leads out of that only four to seven of them
are actually going to be a distressed or like really needing to sell for some
reason or another right or just just sick and tired of what's going on right where they're like you know what I don't
want to sell to a realtor I just I want to sell you this property it's been a little bit of a headache if you can make
it easy for me I'll sell it to you right exactly I mean four to seven of them are going to be around that range and out of
those four to seven you'll get a deal okay all right so
that's kind of what that looks like and this is one of the things that if you've heard people talk about like PPC
marketing yeah one of the reasons why people really like PVC marketing if you can really dial it in is
out of about four leads you have one of those right you have one of them so out of
four of them so now you talk to four people and one of them is stress rather than talking to 50 and two of them or
three of them or four right like the numbers are much smaller and it just
comes directly to you rather than you having a cold call or text messages and deal with a lot of the the hate talk
right that we have to go through yeah and so that's one of the reasons a lot of those people like that Randy is
because it just it cuts through it but yeah you need to spend the money exactly and
that's actually eventually where I'm going to go so actually one of the guys that I
really admire and respect who does a lot of PPC is actually Philip Blake I've had
him on the show you know him as well I and he does really well with PPC so that is
one thing that I want to get into but I need a healthy budget for that so
u PPC somebody asked what is PPC Christina PPC is pay per click okay so
pay per click is PPC means every time somebody clicks the button of your ad you pay a fee okay now not everybody who clicks the button is going to submit a form keep that in mind alright so that's why your cost to whatever form you it can it can rise it just depends it's also in the beginning it's a huge
learning curve and you're going to be spending a lot of money learning that in the beginning
and unless you get some sort of mentorship about that correct so alright and I highly recommend a
mentorship for that yeah and and a lot of the PVC it's it's really Google
ads it's when you Google search something and Those ads come up it's your ad being
up there and then people essentially you're at following people around the internet right
and so that way you can get more leads that's that's what that looks like it's not just a learning curve too on
how to set it up which it absolutely is I I know guys who paid twenty thousand
dollars just to have their Google ads set up by somebody but it's not just the setup it's
actually Google takes a minute to learn your account and who to look for and so
what you'll find is when you do PPC you do not want to turn
it off because it takes on 90 to 100 day 120 day learning curve just for Google
to tailor it to the people even if all of your keywords are right even if all
your ads are even if it's 100 copied of a field blank if I was to take his
system copy it put it into a brand new and you produce like his no it wouldn't
because the algorithm is learning and so whenever you go into PPC you need to be
able to commit for three months to four months just
for the learning aspect that doesn't mean you're not going to get any leads but your cost per lead is going to be
significantly higher and then it's gradually going to creep down and it
actually you win over the long term when you're six months eight months a year and a half in that's when you really
start winning but you've got to be able to play for the long term when you get into the PVC if you're looking just for
a deal right now that you can turn on and off PPC is not your PVC is not your game your game is going to be texting
cold cold calling reaching out to other wholesalers helping people negotiate deals like
getting on the phone and doing the grunt work is where you're gonna focus and and that's where and you know I had to say
it's not just Google everybody thinks okay yes it's it's Google but you also
think of social media too Facebook ads how many how many people do you see on
there you know you wanna yeah do you have distress house or do you have a hoarder house do you know anybody so on
and so forth you know any other type of social media I you know anything that somebody
can click on an ad and I and they can fill out a form to contact
you is basically pay per click so not just Google but Google being all the
search engines all the social medias all of it okay so and each one has its own
learning curve too just like that all right Google is not like Bing
and Bing is not like Facebook ads and Tick Tock ads and this and that and
you know YouTube ads as well you know all of that so it's a huge learning
curve so here's what I here's what I recommend people do if you guys are out there and you're like okay what what is
my daily action plan what do I need to do okay
if you're doing text messages you want to send out 18 000 text messages to get
a deal okay so think think of this batch leads
allows you to send a thousand a day so one deal if you send out 18 000 text
messages One A Day for 18 days you should have a deal right assuming your list is even reasonably okay 18
000 tax money you want to talk to on the phone you want to talk to 10 homeowners a day and 50 a week
you want to then do 120 driving for dollars leads a week around your neighborhood
and per week and do the system I said earlier go back and listen to it okay two Direct Mail pieces call everybody
once a week you can even do a third one number three is I want you to connect with two new wholesalers through
Facebook per day or excuse me per week until
you've created three solid connections got three solid connections and and
honestly you should probably keep doing it but once you create three solid connections not only are you looking to
do deals where you're looking to bolster your resolve in this business right
something you guys can win and be on the journey together right
that when I first started finding those couple people I had I had a guy I did two deals
with but I met with them for like two years he became a really good friend of mine and we usually just get coffee he worked
at a car dealership we used to get coffee after I went full time right across the street from his car
dealership even into my partnership and it was just an opportunity for me
to learn sales for me to connect with them for us to encourage one another for him to do some stuff for me and
eventually that guy came to work for me okay that job he came to work for me as
an acquisition coordinator because he wanted to get in and we were great friends right right so
that's just one example but there's lots of different things for you guys to encourage each other get together and
really pump up and then two more things you want to call A realtor a day just one
just connect with a realtor have a conversation and then comp five properties
pull up five leads on Zillow five properties that are for sale if you have the money to go get
privy get privy start looking at them and comp deal start getting used to
looking at what numbers are because you need to understand what are the skills that I need and one
of those is being able to analyze a property's value so you want to start looking at problems and if you do that
every single day you're going to get a deal you're going to get you know the the challenge is
who's going to do it every day or are you going to fall short and then you're going to complain you're going to say this stuff doesn't work and then you're
going to blame it on watching Randy and watching me and talking to people the truth is you got to do the work that's
why I like to say this is the easiest hard thing you will ever do yes you have
to stay consistent is powerful if it takes you if it takes you five months to send that
18 000 text messages you'll do a deal in five months yeah if you send out 18 000
text messages this month you'll do a deal this month right so it's in terms
to how much you actually work and you put in the work towards these things that generate leads
and I got a little secret to help people get for their second meal and their third and going forward
a lot of people what they happen when they first deal is they start they get this deal and
they're starting to go through the process well when you have a deal sometimes it doesn't take it's not
overnight okay you've got to go through this process you got to go through the title company you gotta go do so it
takes time well during that time what are you doing all right you're not just a lot of
people what they do is they just drop everything off to the side and okay let's concentrate on this deal
and let's get it done no this is what you do you can you you
take your 20 minutes a day half hour day whatever it may take you to get through that
stuff and then you concentrate on and the money's in this the follow-ups
all those people that said yes that raised their hand I want to sell
but they're not sure guess what you do you follow up with them the next week or the next day however long you want to
okay however long the conversation that you had with them feels I had one person
that like I've been following up with this lady every single week for like four months
okay now she's ready for me to come out there for an appointment and take
pictures and and literally I don't sit there and when I call her I I don't sit there and say hey I'm
calling about your property on blah blah blah no I call her like a friend hey Patty how you doing how was your weekend
you know this is Randy by the way oh hey Randy how's it the house is the first
furthest thing we talk about yep you know I talk about it towards the end like hey are you ready for that you know
you ready for me to come out there oh no I got this you know I got that I got it okay sure does it make sense for me to
follow back up next Monday sure you know okay I think I can do that you know
no problem yeah you know well and and another quick tip on that when someone says hey I'm
thinking about selling in a year whatever that time frame is right if it's a year three months whatever cut it
in half yes so if they say you're calling back in six months so if they
say six months call back in three if they say three months calling back in a month and a half if they say call me in two weeks call them in a week
because what you don't want to do is you don't want to be the guy who misses the
boat because you waited too long oh yeah right so always call them like cut that in half if you cut that in half that'll
be a strong way of of moving forward and being able to do that
Ron walovator said three years is his personal best I by God we were we're in
presence of royalty over here Ron Walker even I honestly three years personal best that's great I'm doing a deal right
now that I'm almost I was almost there I'm like two a little bit over two years right now that we're closing tomorrow
thank God so you know you know God willing it closes so
yeah but with that the money is in the
follow-ups period you know we've had this deal sold and then unsold many
times and some because of the seller some because of the buyers so it it it's
ridiculous one of the things that you're you're talking about too Randy I think is is so powerful with what you said is
what happens is people will get that first deal and then they'll stop doing the activity exactly I want you guys to
think about this for a second so if it took me two weeks to generate or let's say it took you a month okay to generate
this right through your activity and then you stop and let's say it takes a month to close
that deal okay so now you're two months from you know maybe let's say you got
into a year six weeks away from your last contract but you've stopped the activity to get the deal it closes and now you got to do the
activity again for another you've actually gone two months without the activity to generate a deal and so you go from
one deal and then it takes you another two months to get a deal what happens is that that lead
generation activity has been stretched and that's what actually causes people to deflate it's like I got a deal and
now I have no idea where my next deal is well you haven't worked on lead generation in two months
right you got excited because this happened and so think of it in terms of a pipeline if it takes two weeks to get
a deal whatever that amount of work took you need to maintain that so you can
have your next deal coming up this is one of the the key things from going from your first deal to generate
consistent deals is being able to put a system in place really your first system
in place and that's not podio that's not a CRM that's not anything like that the
first system is a step-by-step process that causes leads to be generated
without you so this may be a VA who sends out the text messages for
you right so the text message come in and then you work them now it's happening without you having to press
the button and your emotional side giving in the way and be like oh I don't feel like doing it today no I have
someone unpairing four bucks an hour for two hours three times a week to hit that
button for me so I can generate it so I can work the leads right yep that or I'm
paying you know I'm going to call geeks.com and I'm I'm paying for some cold callers and now I've got cold
callers coming in right whatever that looks like and that's one thing that can also be kind of hard people like well
what should I focus on well that's why you want to connect with someone to to give you a path so you're not just
wasting money you know the you know investing in yourself is the best investment you can make right and the
reason why is you spend three grand in in education what that's going to do that's going to save you probably 30
Grand in mistakes okay and you're trying to figure it out think of the net never
ending uncertainty you have trying to figure out yourself and in real estate investing the journey to your first
hundred grand is like going through a jungle okay there's Tigers there's pitfalls there's Cliffs there's all
kinds of stuff and whoever you reach out to whatever program you go to whatever you do every
one of those is simply a path through the jungle and there's paper paths right
but if you can follow a path to get to where you want to go well now you have experience well if you
get three paths you can walk down each path you can figure out what works that's why going in and connecting and
buying the stuff I've spent I spent probably 200 Grand on courses just stealing different stuff from different
people yep okay and so you want to be able to walk down that but continue to create a system that
generates those leads and the faster you can put a little bit of money aside
to have those leads generated without your direct involvement the faster you're going to have a
consistent lead flow and now you got to work on talking to the sellers and refining that skill of talking to the
sellers if you don't have the money that's okay there's guys who do millions of dollars a year and they're cold
calling right but they're cool calling 40 hours a week
all right and the question is are you willing to cold call 40 hours a week right yeah are you you know and and if
so it's actually a very high paying job yeah if you're willing to do that to
close the deals but most people don't want to do it and so you got to figure out who am I what am I willing to do how
do I create that consistent lead flow and now if I have eight leads coming in a week
automatically you know you have eight leads right if you've got 15 leads coming in automatically you know you got
15 leads coming in that you can work to get that deal a month if you've got 30 leads coming in hey now I've got enough
that I know I'm going to be getting somewhere between two and three Deals a month well heck now I've got a 30 000 a
year business to be able to move down that route oh 100 and that's the thing like you
know I have a cold caller right now I have I don't have her doing 40 hours a week I have her doing 15 hours a week
five days a week for three hours yep and it's the three main hours that people
usually are available so and sometimes you can play around with the times too you know things like
that so you don't have to go balls out in first when I first got a VA I tried
her out for two days a week three days a week or or two hours each day for five days you know instead of three
and and I try different va's to see who's the best but keep in mind your
va's are if you go with somebody who's overseas okay and they're only as good as you
train them all right and so this is why I I recommend some people start doing
the if they're doing the cold calling do the cold calling yourself so you know what to expect and you know
how to train them okay if you don't if you don't want to go through that
partner up with somebody who does know how to do that okay or ask pay somebody
to come and train your cold caller and your VA you know it it comes tremendous value but
another big thing that I do is I constantly listen to their calls not all
the time but every now and then I'm listening and then we bring in for either once a week or once every other
week we bring in for a half hour training session hey this is was it let's try this
this intro here okay and let's see how it goes we'll test this out and if
it can if it does well we'll keep it if it doesn't we'll scrap it and go back to the old way you know or try something
new yeah you know you're always testing to see what gets you the most results the best results if
you're not then you're just going to fizzle a little bit away and I hate to say that
but it's the truth you know you're going you know everyone wants to okay they
want to say what's the magic word to sit to get them to say yes I want to sell
at what your price is there's no magic words it's getting to know them we're problem solvers we're
here if they have a problem great if they don't if they don't want to sell let's get on to the next one yep
all right so didn't even go on a tangent over there but it's just you know I'm very
component of training training your va's or training your people okay and
if you're not and you just expect somebody to know exactly what you know that's on you not them
okay so communication is the key in your personal life and it's in your professional life too so you know
that's good man that's that's very good that's very good cool
where else do you want to go man all right so we only got a few minutes left here so real quick somebody said
connect with a sub 2 student that that was Daniel Lewis
by all means I love connecting with other people and sub two students sub two students are great in my opinion
some two students are it's great for a dyspo side not for a getting getting the
lead side all right so yeah that's an option that's just JV with somebody I you know if you have
questions on a substitute you know by all means link up with somebody who knows more about it and learn about it
know that there's other options than just a cash offer if a seller doesn't
want to come down on their price now if they're not open to those terms or any other terms and they just want cash and
they're still stuck at the high price there's nothing you can do yeah okay I and you know so what would you say way
to you know so what what would be the perfect say eight hour day
for somebody just starting out and and literally like we come through day
one of wholesaling yep 101. what would what would be their schedule
so first I want to figure out your goals okay before we can dictate your schedule
we got to figure out your goals we got to figure out where you're at we got to figure out what you want to do I'll give you an example I I made a mistake with
one of my first students that I took on formally and I just jumped in come to
find out he actually wanted to flip properties they didn't want to Wholesales I'm like talking all about wholesaling and his first two properties
he bought the flip okay so it was like so first we got to figure out your goals and what your exit and what it is you
want from there then we got to understand you know you got to understand time okay
and and the reason why time is important is how much are you going to actually work now you're gonna think about it how
are you gonna work and I like to break down time what I call into buckets okay so a full bucket of time four hours okay
a half of time is two hours so that means you have six buckets time per day
you have 24 hours a day six buckets of time two buckets of sleeping which means you have four buckets to do something
depending on what you're doing yeah four buckets you have half buckets it takes
15 to 20 minutes just to get your brain acclimated to doing a job you won't even
be productive at anything you do unless you can sit down and focus on that activity for a minimum of 15 minutes
just to get started and that's why you want to say hey I'm focusing on something for two to four
hours at a time okay if you're gonna cold call don't like yes ramp yourself up for an hour but understand you're
only going to have about 45 minutes of productive time it's better if you can go a Full Bucket
which is about two hours but if you have to ramp yourself up take a break I I understand it's tough right
however allocate your time into buckets out of those buckets now you need to split it between
initially you need to split it between getting your lists and getting the list that you're going to reach out to and
actually reaching out okay my recommendation is spend a
ridiculous amount of time getting your list up front and then transition into 100 Outreach
one of the mistakes people do is they transition into building CRM’s and systems and websites and all of them
none of it matters it does matter actually it just matters not right now matters next
and so your schedule would look like the first thing that you do is you get leads if
you don't have any money that means driving for dollars spend a Full Bucket spend four hours three times a week
going out until you have a minimum of 120 driving for dollars leads hopefully
closer to 300. then transition and I want you to call those
leads for a half a bucket at a time hopefully three to five days a week okay
and what that's going to mean is that means you're going to do if you do half buckets five days a week that's 10 hours
of cold calling 10 hours to reach out to them and so now you have
12 hours of driving for dollars 10 hours of calling and that is 22 hours a
week in Outreach that you're just maintaining trying to get leads okay and
if you can maintain that you can build that up all at the same time as if you can spend another two
hours even if it's just two hours a week or two hours twice you know like twice a
week reaching out to other wholesalers specifically guys who are who can do deals like yourself right in your area
and you don't even have to worry about the Dispo you're just generating that lead and you can connect with someone
else to sell the deal so you can start generating the leads initially
that's what you want to do you want to focus on your list whatever that is driving for dollars
prop stream reaching out to the city for any types of violations Realtors who are doing
between you know you know that have done a few deals three four deals up to
you know two million dollars a year so they're still hungry and they want to work with you reach out to them start
connecting over and over and over and over again try to spend 12 to 15 hours a week just
reaching out that's how you're going to be successful that's how you're going to get your first deal and Beyond and then
the fastest way to scale is to do one of two things it's either
to Outsource the marketing so it's consistent or it's to Outsource the
admin first if you can Outsource one of those two things first then your second thing will
be to Outsource the other and then your third now you're focused specifically on sales now you can focus
on okay what does it look like to build my team with a lead manager to follow up with a disco guy and you can start
gradually building out until you can eventually replace yourself in Acquisitions and now you've got a bigger
business a 100 that that's awesome I really do appreciate that and you know that is
that is 100 a knowledge bomb so anybody who's out there watching if you haven't take notes yet all right
rewind this watch it again take notes all right so for anybody who's just
starting out if you are looking for somebody to dispose at least in the Metro Detroit area
my information is scrolling at the bottom my email is here at the bottom all right I my phone number is right
here you can reach out to me call me anytime if I don't answer leave me a message all right I will get back to you
now Ronald if somebody wants to work with you okay how can they get a hold of
you if they want to mention you have a mentorship as well or anything like that
yeah so so first things first I got a whole bunch of free stuff okay I got an entire get your first deal free
course I've got an entire course on doing seller or talking to Sellers and closing
deals 100 for free and the different ways of finding properties 100 for free
just go to my website at Ronald walker.com and go you know go to the launch set
and really jump in and get started and learn the process but all of that's going to get you your first deal you see
before anybody comes and mentors with me I want them to be successful I want them to have those resources and have the
value so go there get those stuff if you really do are irkin to find a mentor
you can schedule a free strategy session on my website it is actually strategy session I'll sit down with you
I'll figure out your goals I'll give you a road map and I'll share with you what it looks like if I have some slots open
I do have just a few I can only do so many at a time and what all that would look like I'd
love to do that but get a free strategy session we'll sit down we'll unpack and we'll go from there but until you're
ready for that man go get your first deal go to Ronald walker.com and get some of that sort of resources that's
awesome I really do appreciate you coming out here and and also the link for his website is in the description
at the bottom I you know so you can check it out there I also I believe I
have your links to your social medias in there as well so at least you're too YouTube channel so follow his YouTube
channel he got some he dropped some really good bombs on his YouTube channel I I tell you right now so I'll be in the
car watching it just just listening so so it's really good now I you know so
we're gonna end this show today at just after just a little bit over an hour and
I really want to thank Ronald thank you for coming on and I really
appreciate you coming on and taking the time I'll just spend it with us and
teach you some of these newbies out here no offense any newbies out there so
you know we want to be we we want to teach you here as much as possible we
want to gain knowledge to the people yes you may be competition but you know what there's enough deals out there for
everybody there really is well and if if anyone's still watching come out
to the Detroit Michigan Ria on this month on I'm gonna be on the panel
and we're going to be talking about some really cool stuff so yeah come on out and hang out with us
that's awesome I appreciate that you guys have all have a great day and we'll
see you on the next episode in two weeks all right have a good one.